
BIO
It took me only a few short years and one great shoot to realize that my calling in advertising was not account work (something I suspected from day one) but production instead. I transitioned into production at what was then Havas NY and stayed 7 years, producing spots for Volvo, New Balance, and Intel. I moved over to Merkley and Partners to be a senior producer on Mercedes-Benz where I stayed for 2 years. Life changes brought my family to Los Angeles 20 years ago. I decided to broaden my horizons in production by freelancing in a variety of specialties including music, visual effects, graphics, and production company side. Finding the world of post ever-changing and technically challenging, I took a staff job at a52 / elastic as a head of production working on films, long form and commercials. I was promoted to Executive Producer, during which time the company nearly doubled in size and won a variety of awards including Clios, Gold Lions, Emmys and VFX Company of the Year. In 2014, realizing I missed the agency side, I came over to Deutsch and have since been the SVP/EP on the Keurig Dr Pepper group and have executive produced award winning campaigns for Dr Pepper, Diet Dr Pepper, Snapple, Canada Dry and 7Up for the last 10 years. I have also expanded my EP duties to work on Pizza Hut, Nerdwallet, Adobe, CMAB and St. Jude. While at Deutsch, I spearheaded a maker model for social advertising that has been adopted agency-wide and saves clients time and money. My extensive experience on both sides of the business has given me an overview of production that few other producers have – and I have the unique ability of having dealt with creatives, directors and artists all on a first hand basis. I live in Culver City with my husband, 2 kids and 2 labradors and love travel, cooking and talking about movies.
